CV
Work History
Download the full CV as a PDF, or see it on LinkedIn. The work history below is a summary; each active venture has its own case page.
Experience
- Oct 2025–
Co-founder & CPO, Oyster AI
AI for IT procurement, live with users across Europe
- 2026–
Creator, Orca
Software a firm owns, in place of the tools it rents · built solo
- 2026–
Creator, Glenn
Seven voice-first apps for household records · built solo
- 2026–
Co-founder, Sorl
An events app for the Nordics, live on the App Store
- 2026
Chief Product Officer, Centra
A consumer layer on Canton, live on mainnet with ~4,000 users onboarded
- 2026
Creator, Heywire
An agentic OS where agents and people work one canvas · built solo
- 2026
Creator, Kvitta
AI that codes Swedish supplier invoices to BAS accounts · built solo
- 2026
Creator, Tower of Bribelon
A learning game about bribery, plus Momentum, a multiplayer prototype · built solo
- 2026
Product design & full-stack, Blackbox
Sports-rights intelligence for a Nordic consultancy
- 2023–26
Experience & Design Director, Nibiru
Product experience for Planet IX · ran the design team
- 2023
Product Owner, Nibiru
Concept, design and UX across the studio's products
- 2022–24
Co-founder, Gothenburg office, BLK LZY
Business case, hiring and go-to-market
- 2019–24
Product design consultant, BLK LZY
Clients: H&M Group, Careium, Scania, Martin & Servera, MediCarrier and Buddy
- 2018–19
Concept, strategy, UX & art direction, Knowit
Built a UX test lab · new-business pitches
- 2017–18
Digital strategist & project manager, Britny
Digital transformation · an innovation lab and a tech safari
- 2015–19
Founder, V2
A freelance design studio for small businesses
- 2015–17
Co-founder, Provokatör
An e-commerce leather-goods brand
Beyond work
- 2019–
Producer & Concept Lead, Myth Helia
A duo · signed to IbogaTech and Recovery Collective
Education & certificates
- 2016–17
Design Lead, Hyper Island
Vocational degree (formerly Interactive Art Director)
- 2015–16
MSc International Marketing, Linnaeus University
Taught in English
- 2012–15
BBA Marketing, Linnaeus University
Taught in English
- 2014
Exchange, finance and business, Jiangxi University of Finance and Economics
One semester in China
- 2011
C2 Proficiency (CPE), University of Cambridge
English at the highest Cambridge level
- 2016
Apple Certified Pro, Logic Pro X
Music production