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CV

Work History

Download the full CV as a PDF, or see it on LinkedIn. The work history below is a summary; each active venture has its own case page.

Experience

Oct 2025–

Co-founder & CPO, Oyster AI

AI for IT procurement, live with users across Europe

2026–

Creator, Orca

Software a firm owns, in place of the tools it rents · built solo

2026–

Creator, Glenn

Seven voice-first apps for household records · built solo

2026–

Co-founder, Sorl

An events app for the Nordics, live on the App Store

2026

Chief Product Officer, Centra

A consumer layer on Canton, live on mainnet with ~4,000 users onboarded

2026

Creator, Heywire

An agentic OS where agents and people work one canvas · built solo

2026

Creator, Kvitta

AI that codes Swedish supplier invoices to BAS accounts · built solo

2026

Creator, Tower of Bribelon

A learning game about bribery, plus Momentum, a multiplayer prototype · built solo

2026

Product design & full-stack, Blackbox

Sports-rights intelligence for a Nordic consultancy

2023–26

Experience & Design Director, Nibiru

Product experience for Planet IX · ran the design team

2023

Product Owner, Nibiru

Concept, design and UX across the studio's products

2022–24

Co-founder, Gothenburg office, BLK LZY

Business case, hiring and go-to-market

2019–24

Product design consultant, BLK LZY

Clients: H&M Group, Careium, Scania, Martin & Servera, MediCarrier and Buddy

2018–19

Concept, strategy, UX & art direction, Knowit

Built a UX test lab · new-business pitches

2017–18

Digital strategist & project manager, Britny

Digital transformation · an innovation lab and a tech safari

2015–19

Founder, V2

A freelance design studio for small businesses

2015–17

Co-founder, Provokatör

An e-commerce leather-goods brand

Beyond work

2019–

Producer & Concept Lead, Myth Helia

A duo · signed to IbogaTech and Recovery Collective

Education & certificates

2016–17

Design Lead, Hyper Island

Vocational degree (formerly Interactive Art Director)

2015–16

MSc International Marketing, Linnaeus University

Taught in English

2012–15

BBA Marketing, Linnaeus University

Taught in English

2014

Exchange, finance and business, Jiangxi University of Finance and Economics

One semester in China

2011

C2 Proficiency (CPE), University of Cambridge

English at the highest Cambridge level

2016

Apple Certified Pro, Logic Pro X

Music production