Studios & Roles
Britny
A digital-strategy agency — and the closest thing in my history to a deployment strategist: I built a 'tech safari' that walked clients through emerging technology and what it could do for them.
At Britny (2017–18) I ran digital transformation for brands and companies as a digital strategist and project manager — facilitation, planning, and delivery, including a web build for a large client. I also stood up an in-house innovation lab and a 'tech safari': a guided experience that demonstrated disruptive, emerging technology to visiting clients and translated it into what it could mean for their business. Years before I was deploying AI, this was the same motion — meet a business where it is, show it what's newly possible, and bridge the gap to adoption.
- Year
- 2017–18
- Role
- Digital Strategist & PM
- Type
- Digital transformation
- Built
- Innovation lab + 'tech safari'
Digital transformation, run end to end.
I led digital-transformation work for brands and companies — facilitating the strategy, managing the projects, and seeing delivery through, including a web build for a large client. The job was less about any one deliverable and more about moving an organization from where it was to where the technology could take it.
Show a business what's newly possible — then bridge it to adoption.
I built an in-house innovation lab and a “tech safari”: a guided walk through emerging, disruptive technology, framed around what it could actually do for the client in front of me. That’s the deployment-strategist motion almost exactly — translate a fast-moving capability into concrete business value, for the skeptics and the believers in the room alike. I was doing it with the tech of the day; the shape of the work is the same one I bring to AI now.
Digital Strategist & Project Manager — strategy, facilitation, and delivery, plus the innovation lab and the tech safari. The earliest, clearest rehearsal for the work I do today.
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Knowit